Boss Baby

Be A Boss, Not A Baby


The Mission

Create compelling, kid-friendly behind the scenes content and expand the world of Boss Baby with new animated shorts.

The Challenge

Take the theatrically successful Boss Baby film and make it a must-own Home Entertainment release on digital platforms, Blu-ray, and DVD worldwide.

The Results

Thinkwell Media engaged with the filmmakers and the cast of Boss Baby to explain the exciting creative process of making the film, from design to animation and performance. The team concepted, scripted, and animated five expanded narrative shorts that broadened the world of Boss Baby and presented compelling, new narratives to the audience. The Home Entertainment release was a worldwide success across all platforms.