Blizzard Gear Commercial


The Mission

Create a lifestyle reel that highlights BLIZZARD’s diverse array of consumer products in an unexpected way utilizing a pop music track.


The Challenge

Without benefit of 3D models, take the existing physical products and film them against green screen and utilize visual effects and animation to bring the products to life on screen.


The Results

Thinkwell Media’s BLIZZARD GEAR spot successfully features and animates over 70 unique pieces of apparel, toys, and collectibles in an imaginative and unexpected promotion that regularly plays at E-sports events across the globe.